Your goals are unique to you. But you have to think through your progress with your [dynamic] goals more closely. Whether it is to become a thought leader in the…
I have heard this a lot and for the right reasons: publishing is a service. As is with your personal brand. Your brand’s existence is not predicated on being commercial,…
Feeling unemployed is really frustrating, and sometimes downright melancholy. It’s only you at the end of the day who has to traverse this period in your life with a renewed…
You hear a lot about ‘success’ – in different versions. Naturally, because success can oscillate between quantitative version to qualitative version, or perhaps somewhere in between. But to put some…
Digital and traditional PR – both are needed to grow your business. PR is not a one-off event that happens only for making specific announcements to your public/ business stakeholders….
Some businesses fail, and some grow. Wondered why? Because they lack sustainable competitive advantage: of being true to their value system and built-to-last oriented culture. Your business doesn’t just need…
You have been hearing a lot of business-speak on product differentiation – to stand out from the competition and being able to serve your customers via leveraging your key product/…
I personally love Twitter. Being present on Twitter opens up so many meaningful conversations for me with people whose work I admire and read. Forget about the character limit; it’s…
No seriously – what makes you tick? When your job doesn’t take out the best of you but gives you some comfort of a decent paycheck, why do you have…
Talking about successful branding hinges on many things: consistency, content, experience, curation and much more. However in a world where we see everything being marketed to us, we barely remember…
