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I read this book titled Company of One by Paul Jarvis. It kind of helps me question the status-quo of the ‘growth’ status every company so ardently wants. The word…
New customers. New leads. New business. Sounds synonymous, right? In a way, when you are in an acquiring mindset – you are all in for anything that turns gold. And…
I heard this statement from one of the prolific speakers/ authors at PRCAI event (Public Relations Consultants Association of India) that I attended in Gurgaon, India, a few days back….
No seriously – what makes you tick? When your job doesn’t take out the best of you but gives you some comfort of a decent paycheck, why do you have…
