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You hear a lot about ‘success’ – in different versions. Naturally, because success can oscillate between quantitative version to qualitative version, or perhaps somewhere in between. But to put some…
Putting things out on the Web in a jiffy won’t help retain your brand in your audience’s mind: it’s short lived. By things I mean the occasional Tweet about…
With more and more small businesses sprucing up globally, there is a growing demand for even stronger differentiation. And that differentiation has many facets – how you position your brand in…
The more personal branding is becoming commonplace, the more (and better) chances for you to pivot yourself as being unique. But more so, having a brand is not enough; it’s…
Entrepreneurship is not easy – and demanding, to say the least. Every day, either you are trying to get new customers or playing your A game to retain your best…
Moving up in the personal brand building process is quite challenging – given the vast amount of cut-throat competition with your personal branding counterparts. Everyone wants to join the branding…
We have all heard and talked about “Online Reputation Management” – essentially from a small business ORM point of view. So this piece is more about how you manage your…
Running your own show [your business] can be really time-consuming, and sometimes a little awkward when you are dealing with yourself all the time. Awkward, because all you have in…
As I went through some videos on Inc.com, I love the way entrepreneurs/ founders talk about their entrepreneurial journey on their way to becoming successful in their definition boxes of…
Okay- so this one is a tricky question. In part, because there are so many things you can do as your initiating steps to run your company like a total…
