3 Core Elements of An Effective Content Strategy
June 28, 2021
Winging your content strategy is not worth it. In fact, having a romanticised version of how you want your audience to relate to your content doesn’t serve as a great…
You start off with steam and rigour and passion – that initial first attraction with your prospective partner feels so much worth it. A few pleasantries and some butter-jam conversations…
4 Ways To Build Your Own Castle
May 18, 2021
If you’re an executive or a progressive professional, now is the time to take the leap into doing what you love. Side hustle is not passe or only for the…
Nothing has been more uncertain than this pandemic. Job markets are dry (at least given the paucity of investment in training to upskill ad reskill the workforce). Though focused on…
These are unprecedented times. As humans, we are wired for change and progress – especially when life throws a curveball at us and jolts us to respond to this crisis….
This pandemic has been highly challenging and daunting and overwhelming – to say the least. Some businesses have crumbled; some survived; and some are still striving to stay competitive. In…
How Will You Thank Your Future Self?
April 13, 2021
A question I often come across in my meditation practice. And the answer seems to reveal itself in new, interesting ways. Given the current pandemic and the ensuing reset of…
Brand Experience, branding, Business, Personal Brand, Personal Branding: You and more, Pivot, reframe
Reframe To Pivot
March 30, 2021
Ever felt in a sticky wicket only to be found clueless about how to navigate the situation you’re in? You’re not alone. Everyday we experience new possibilities and challenges which…
Surrender is a beautiful word. And rightly so, there’s just so much you can control when you’re in the process of defining your brand in the market. Sometimes, the best…
COVID 19 has got the best of us; tried us in ways we can’t even imagine. Layoffs, furloughs, work transitions – while they look an aberration at present but things…
