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As a marketer, you wear many hats – like one of being a curator, creator, manager, storyteller and business owner. To stay competitive, your business needs to constantly pivot and…
Photo by David Iskander on Unsplash We are all in for a ‘reset’ in the post-pandemic world – and I mean it with optimism. Come to think of remote working,…
I read this book titled Company of One by Paul Jarvis. It kind of helps me question the status-quo of the ‘growth’ status every company so ardently wants. The word…
Just recently I finished my inbound marketing certification – and I did well! And I finished this certification from HubSpot Academy: yes, I am a big fan of Brian Halligan….
We take up so many beatings. Get bruised. Get hurt. It’s a story we are a part of every year. Some years come close to our definition of success or…
Or let’s put it more fundamentally: are you fully self-expressed? Let’s say if you are bold in your expression – written, oral, professional – is it surfacing well for…
I read this in my Twitter feed – ‘Life is staggeringly short and infinitely precious’. Makes you pause and think for a while – right? At work, we have ‘work’…
Inspired by Ann Handley, chief content officer of MarketingProfs and a prolific speaker and author, she has given some remarkable and practical suggestions to improve our writing fundamentally. In her…
A lot has been brewing on the Web about what keeps your customers happy and satisfied. Companies work very hard to meet their business growth KPIs and are increasingly outcome-oriented…
‘Startup’ is no more just a cute, fancy word. It defines hustle, pain, grind, resolve, commitment, to name a few euphemistic synonyms. Enter the Startupland and you get to greet…
