Here are 4 factors to brand-lift and business-lift
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Here are 4 factors to brand-lift and business-lift
When you write for everyone, you write for no one. Sometimes you may feel your writing isn’t that great. Or at times you may just knock it out of the…
Our work lives are crazy busy. And sometimes we compromise on certain things just so that we can keep that well-cushioned job. Think of workplace toxicity, grapevines that don’t get us…
February always implicitly reminds us of blooming, warm times. The fragrance of winterish-passing flowers; a fuzzy view of what’s not so far behind; a promise of restored love; and to revel in the beauty of…
According to MediaKix, nearly 90% of all marketers find ROI from influencer marketing comparable to or better than other marketing channels. It’s not just mainstream but also quantifiably effective for marketers…
Micro-events have been on the rise in the given COVID consequences. When we think of psychological safety, virtual coffee colloquy and creative online experiences, the concept of micro-events captures our…
On a personal level, I feel I have failed more and hence have delivered more.Yes, this statement is written in full congruency – the fact that the two can exist…
2021 was truly unprecedented, in ways more than one. Consider the word ’New’ – new possibilities, new avenues, new careers, new places, new norms, new systems. It’s time we say…
Expecting and accepting things are natural. After all, humans are made with an intention to progress and accept change to live on this planet. But accepting things that are not…
