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brand experience

A-level talent, Brand, brand identity, brand image, branding, Business-Of-One, calling, marketing, Personal Brand, personal branding goals, Personal Branding: You and more

Why You Should Self-Compete To Raise The Bar Of Your Brand’s Performance

Competition is everywhere.And to an extent, it’s inspiring to see your competitors knocking it out of the park in clocking revenues and making profits.Why should anyone see competition as sabotaging…

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brand experience

What Is Brand Experience?

How does your consumer perceive your brand? Do they find it sensorial? Educational? Entertaining? Emotional? Experiential? Esthetic? Ecstatic? (A book titled The Experience Economy by Joseph Pine II and James…

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