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Don’t Just Ride The Wave; Create It
November 19, 2017
I heard this statement from one of the prolific speakers/ authors at PRCAI event (Public Relations Consultants Association of India) that I attended in Gurgaon,…
3 Reasons Why You Are Not Achieving Your Personal Branding Goals
November 12, 2017
Your goals are unique to you. But you have to think through your progress with your [dynamic] goals more closely. Whether it is to become…
Your Personal Brand Is A Service (Here’s Why)
November 5, 2017
I have heard this a lot and for the right reasons: publishing is a service. As is with your personal brand. Your brand’s existence is…
Feeling unemployed is really frustrating, and sometimes downright melancholy. It’s only you at the end of the day who has to traverse this period in…
branding, content creation, Entrepreneur, Entrepreneurship, Personal Brand, Personal Branding: You and more
How Do You Define A Successful Personal Brand?
October 14, 2017
You hear a lot about ‘success’ – in different versions. Naturally, because success can oscillate between quantitative version to qualitative version, or perhaps somewhere in…
The Role Of PR In A Digital Leading World
October 7, 2017
Digital and traditional PR – both are needed to grow your business. PR is not a one-off event that happens only for making specific announcements…
Some businesses fail, and some grow. Wondered why? Because they lack sustainable competitive advantage: of being true to their value system and built-to-last oriented culture….
You have been hearing a lot of business-speak on product differentiation – to stand out from the competition and being able to serve your customers…
Here’s Why Twitter Is More Conversational Than You Think
September 17, 2017
I personally love Twitter. Being present on Twitter opens up so many meaningful conversations for me with people whose work I admire and read. Forget…
No seriously – what makes you tick? When your job doesn’t take out the best of you but gives you some comfort of a decent…
