Building a promising personal brand is not a hyped, one-time effort. It takes achingly long hours of hard work and diligence with bouts and bouts of patience. Not that I…
When I listened to Akshay Kothari’s, Head of LinkedIn India, conversation with Kunal Shah, Founder of FreeCharge, it was such a revelation of how startups are sometimes cloning the West…
Don’t Just Ride The Wave; Create It
November 19, 2017
I heard this statement from one of the prolific speakers/ authors at PRCAI event (Public Relations Consultants Association of India) that I attended in Gurgaon, India, a few days back….
3 Reasons Why You Are Not Achieving Your Personal Branding Goals
November 12, 2017
Your goals are unique to you. But you have to think through your progress with your [dynamic] goals more closely. Whether it is to become a thought leader in the…
Your Personal Brand Is A Service (Here’s Why)
November 5, 2017
I have heard this a lot and for the right reasons: publishing is a service. As is with your personal brand. Your brand’s existence is not predicated on being commercial,…
Feeling unemployed is really frustrating, and sometimes downright melancholy. It’s only you at the end of the day who has to traverse this period in your life with a renewed…
branding, content creation, Entrepreneur, Entrepreneurship, Personal Brand, Personal Branding: You and more
How Do You Define A Successful Personal Brand?
October 14, 2017
You hear a lot about ‘success’ – in different versions. Naturally, because success can oscillate between quantitative version to qualitative version, or perhaps somewhere in between. But to put some…
The Role Of PR In A Digital Leading World
October 7, 2017
Digital and traditional PR – both are needed to grow your business. PR is not a one-off event that happens only for making specific announcements to your public/ business stakeholders….
Some businesses fail, and some grow. Wondered why? Because they lack sustainable competitive advantage: of being true to their value system and built-to-last oriented culture. Your business doesn’t just need…
You have been hearing a lot of business-speak on product differentiation – to stand out from the competition and being able to serve your customers via leveraging your key product/…
