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As a firm or a business-of-your-own, you are to create an even voice of your brand that resonates with your brand’s value system, culture, attributes, soul. And while it’s…
There are millions of blogs on the Web – and they are only going to get more with each passing day. Keeping tabs with your favorite blog update among the…
Entrepreneurs are busy people. As a result, to make their business presence noticed, they need to work really hard in leveraging new age media platforms in order to see some…
With more and more small businesses sprucing up globally, there is a growing demand for even stronger differentiation. And that differentiation has many facets – how you position your brand in…
Social media has opened incredible avenues for anyone to write and publish. Let’s face it: we all are publishers. You’d see millions of people joining social networks and sharing their…
Moving up in the personal brand building process is quite challenging – given the vast amount of cut-throat competition with your personal branding counterparts. Everyone wants to join the branding…
It all boils down to one thing: how you are marketing yourself in your business and standing out to make a social impact on your ‘desirable’ set of customers. …
Running your own show [your business] can be really time-consuming, and sometimes a little awkward when you are dealing with yourself all the time. Awkward, because all you have in…
Building thought leadership doesn’t happen overnight; it takes a considerable amount of time to navigate your personal brand building journey to arrive at a moment where you feel: ‘Yes, now…
Hard-pressed with your job? Feeling that there is no end to the world of ‘busyness’? Seeing your colleagues get some better perks and incentives where as you just feel so…
