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As a marketer, you wear many hats – like one of being a curator, creator, manager, storyteller and business owner. To stay competitive, your business needs to constantly pivot and…
I will answer that for you: you must. Wading through your twitter stream (especially), you’d notice a content pool flooding you with brilliant information – some repurposed (while still content…
Personal branding has become a common phenomenon. And with commonality in every individual taking the plunge into personal branding comes a need for differentiation in positioning your brand as a…
Entrepreneurs are busy people. As a result, to make their business presence noticed, they need to work really hard in leveraging new age media platforms in order to see some…
Social media has opened incredible avenues for anyone to write and publish. Let’s face it: we all are publishers. You’d see millions of people joining social networks and sharing their…
