Think Retention: Your Brand Is Sorted
New customers. New leads. New business. Sounds synonymous, right? In a way, when you are in an acquiring mindset – you are all in for anything that turns gold. And…
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New customers. New leads. New business. Sounds synonymous, right? In a way, when you are in an acquiring mindset – you are all in for anything that turns gold. And…
You got the answer, paired into one: Long-term planning and rapport. No brand is built in short-sightedness and ambiguity. Your clients already know you: via your content and your narrative…
Today, and onwards, every brand – personal or business – is going to be a media company. Think about it: with more connected media platforms like Instagram, Facebook, Youtube, Twitter,…
Well, if you ask me, I’d say, ‘No’. Instead, focus on being influential. Build influence through a gorgeous emotional experience that your consumers have never felt before they got in…
In an interesting read, I came across this line, ‘Think People, Not Pixels’. I will tell you why I wrote this at the very first. Now let’s delve into branding:…
As a firm or a business-of-your-own, you are to create an even voice of your brand that resonates with your brand’s value system, culture, attributes, soul. And while it’s…
As a business owner or a relative senior role you play, what your employees say about you and your organisation is crucial. In part because you have done your job…