You have been hearing a lot of business-speak on product differentiation – to stand out from the competition and being able to serve your customers via leveraging your key product/…
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You have been hearing a lot of business-speak on product differentiation – to stand out from the competition and being able to serve your customers via leveraging your key product/…
It’s trite; when you are in the boardroom, presenting to a group of decision makers who will sign off your next purchase order, your personal brand needs to shine…
Simple; today, in order to keep your brand afloat, be wary of passing trends and innovation. Nothing lasts forever. In one of Dorie Clark’s blog on Forbes, she mentions that…
So here it goes: what is a social brand? A social brand is when you connect your talent or your potential or your competencies, which is a result of…
Yes, I know a lot of you maybe thinking like, “really”? Most of us just bleed to be what we want to be by first pretending it and slowly manifesting…
Ever wondered when we are at crossroads – be it in our career, business or life – what we resort to? After all, nothing is permanent in life except…
One great rescuer when you are moving on in your career – scouting for a more challenging and satisfying role – is constant modeling of your personal brand that you…
Do you have a bumpy career? Not sure how to progress with a bit lofty career aspirations of yours? Feeling inadequate because all you had was a great job…
Now being a personal branding blogger and not propagating about ‘Personal Branding’ sounds a bit strange. But I am just like you – an individual with my set of strengths and weaknesses,…
Evangelizing a company brand is no more a responsibility of just the marketing department/ division in your company. It cascades down to each and every individual working for the company…