December is one such month, that even it being the last month, it brings us a renewed perspective. I personally savour this month the most- though after reading Gretchen Rubin’s…
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December is one such month, that even it being the last month, it brings us a renewed perspective. I personally savour this month the most- though after reading Gretchen Rubin’s…
I’m currently reading a book called ’Super Communicators’ by the legendary Charles Duhigg. (Never missed any of his editions – splendid!). I learned how to improvise on my communication skills…
Have you ever asked yourself: of what you desire from your higher self? When we communicate with ourselves in the absolute, sensibly best manner – we always operate in the…
I’m a big fan of quotes by Farnam Street. One of the quotes says ‘Direction is more important than speed’. And then I thought, how can this have implications for…
Your customers are the life force for your organisation. And so, keeping them happy and satiated is crucial to ensure not just profits but also brand impact. Here are 3…
I’ve been thinking about desire (thinking, you ask?) – yes, something which keeps us ticking, living and navigating this world. But there’s more. There’s more to desire than that burning…
Who doesn’t like a beautiful song reverberating around them? The power of audio is so consuming. In fact, if you personally ask me, I’m more enamored by how audio can…
Here are 4 factors to brand-lift and business-lift
February always implicitly reminds us of blooming, warm times. The fragrance of winterish-passing flowers; a fuzzy view of what’s not so far behind; a promise of restored love; and to revel in the beauty of…
What’s your ‘Why’ behind creating content for your audience and/ or customers? What needs are you catering to or problems you’re resolving through your content?Who needs your content? And, what’s the outcome…