In our enduring conversations on social media platforms like LinkedIn, X, Instagram Threads and podcasts, we learn about founder work-life stories, the what – why – and how of businesses, and even the business missteps upended lessons.

However the ones that ‘feel’ the success are the ones that are the most resilient and adaptive to changing market trends and developments. 

When you adapt with the market, you become competitive and disrupt the ‘archaic’ status-quo. The best form of pivoting? Learning faster and engineering your business to always look for patterns where you thrive. You see, in retrospect we all love the favourable hindsights. But, only in deep foresight can be make our business intuition work better. 

So when you pivot with learning can you sustain for the long-term.

While many almost tank in not embracing the longevity of sustaining because we don’t adapt with changing markets given our love for why we do what we do. But you can always marry business with your love for pivoting via being a life-long learner and operator. Try to always align the two yet ‘less polarised’ ends of the spectrum – that is, pivot and sustain. By patiently learning about the essentials of your business existence can you unfold the possibilities to pivot when the need arises.

Reminds of the music analogy. When you listen to music, you come across something fresh to your ears. And, then, then you kind of catch with the pace of the sound as you become more exposed to your audio experience. Likewise, in business, you pace up with the market – stick with your renewed understanding of your value – and then sustain to be grounded in your purpose.

See something new? Catch-up. Stick with it. Learn, unlearn and relearn. Disrupt it with your value and merit. And keep interacting to uncover trends and developments so that you can not just sustain but also thrive.

Photo by Daniel Öberg on Unsplash